"30 clients paying you $300 per month equals $108,000 per year" It's easy to make a living as a fitness coach right? Er, right...? Those numbers above are referring to online coaching, but it's a pretty similar formular for group fitness too, isn't it: 50 bootcamp clients paying you $200 per month is $120,000 per year. So if it's so easy, why are so many fitness coaches still struggling to make any money? Because, whether you do online coaching, bootcamps, semi-private or something else, the numbers only work IF you have enough clients. If your number of clients is down the whole thing falls over. You'll be working just as hard but have very little to show for it at the end of the month. So, what do you do? Well, that's what I want to share with you in today's email and involves something called a FLYWHEEL. And it's really going to help you out. The Fitness Coaching FlywheelReading time: 3 minutes | Topic: Fitness Business The Main DrillFrom todays email I just want you to remember one thing: ABC 123 Yes, it really is as easy as to understand this proven concept. A = Attract - to attract new customers focus on just 1 platform and one person at at time But what is a flywheel? A flywheel is just a silly business term for a system that feeds back into itself. Meaning it helps your business build momentum with less and less effort. Here's the flywheel of ABC 123: A system like this helps strip away all of the distractions of running a business these days. It keeps things simple. It's easy to remember. It helps you focus. If it doesn't fit into the flywheel then it's probably not worth your time. When you get this working, it's the best. You can go through periods of spinning the wheel hard and periods where you just let it tick along by itself. Say goodbye to burn out and hello to a really good flywheel. Here's what's happening on Bootcamp Ideas in month:π« Continued Education: Looking for a Black Friday promo? I'm opening early access of something called The Trainer's Vault. It includes workout plans, bootcamp drills and growth ideas. If you want a peek, check it out. π οΈ BootCraft: This month on BootCraft I've done something new! It's a completely done-for-you plan for the month of December with suggested hand-picked workouts and notes of what to focus on each week. I hope it's arrived just in time to help you navigate this crazy time of year. Check out the 'Vault' above for a special deal. π± Socials: Last week I mentioned my next marketing experiment would be on YouTube. Well, my first video is up! It's a workout idea called Mini Circuits. Give it a good watch and leave me a comment π π Blast From the Past: Bootcamp Games: 3 Fun Drills to Use in Your Workoutsβ And with that, have a great weekend! Kyle Woodβ P.S. Feeling uninspired with your workouts lately? Grab yourself a copy of Ready To Go which features 52 fresh warm up ideas. |
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Yesterday morning we wrapped up the final class of Group Flow, my latest training on growing your business with fitness cohorts. A few of the students have been facing the same problem: The have many amazing ideas for fitness cohorts, but they're having trouble choosing which one to create first. As we know, simply choosing to do everything at once is a mistake. It almost always ends with incomplete and subpar projects. It's like going to a restaurant, ordering every single dish on the menu,...
If you've been working in the fitness industry for a while, you've probably had a few different jobs in that time. In my youth I worked the reception desk at a gym where I would plan workouts and my my future bootcamp on paper between people checking in. I find there is always a natural life cycle to these things. Think of all the fitness fads that soar to unbelievable popularity only to take a back seat to the next big thing. And so it might be that you find yourself right now at the end of...
Hey Reader, Today I'm grateful for... pushy sales people and lock-in gym contracts. While I wouldn't normally say I'm a fan of either, with Thanksgiving coming up I've been thinking about what I'm grateful for and the moment that involved those 2 things is definitely up there. Today I want to share with you how 2 things that we normally shy away from in the fitness industry (sales and lock-in contracts) changed the trajectory of my life forever. (I've also got a Thanksgiving-themed workout...